As standout names in luxury real estate, Jeff Biebuyck and Dana Olmes are not just committed to continuous innovation and the highest level of service for their clients, but also to expanding their high-performing team at Frontgate Real Estate. Their strategic blend of advanced marketing, technology, and team development continues to lead to success, exemplified by a recent $6 million sale.
Local Life aimed to swiftly extend its reach into new markets, ensuring consistent branding and smooth onboarding of new agents.
With Luxury Presence, they zeroed in on a few crucial areas:
Personalized Brokerage Website: Luxury Presence built a tailor-made website and landing pages that truly encapsulate the essence of Local Life, emphasizing their local expertise and luxury service.
Agent Subdomains: Luxury Presence crafted subdomains for each agent, functioning like mini websites. This approach not only unified the brokerage’s brand experience but also offered immense value to the agents by enhancing their personal brand and online presence within the framework of Local Life’s overarching identity.
Design and Branding Initiative: Spearheaded by Allie Mierau from Luxury Presence, the design refresh established comprehensive brand guidelines. These guidelines were pivotal for maintaining a consistent brand identity.
Marketing Services: Local Life utilized Luxury Presence’s marketing services for comprehensive, effective outreach. A combination of SEO-focused blog content, neighborhood guides, and Google Business posts led to a steady increase in both organic traffic and keyword ranking.
A 32% increase from 351 to 465 total ranking keywords.
22 high-priority keywords improved, with notable gains like “houses for sale Houston Heights TX”.
Successful growth in 3 markets.
Enhancing both team and agent brands.
